Why Is Marijuana Packaging Important?

marijuana packaging

Most of the first marijuana packaging laws treated cannabis like any other prescription drug was treated. Many medical marijuana dispensaries continue to use the generic cylindrical pill bottles that pharmacies prefer, sometimes with a distinctive green hue instead of the pharmacy-standard orange.

The 1970 Poison Prevention Marijuana Packaging Act gave birth to these pill bottles, which successfully lowered the number of children injured in drug-related accidents. However, because these bottles are transparent, they don’t work as well for preventing cannabis ingestion as they do prescription pills.

Many states have passed laws requiring dispensaries to package cannabis purchases in opaque, child-resistant pouches or bags. It has resulted in a new problem: customers are removing their cannabis purchases from the child-resistant dispensary pouch and storing them in a more convenient location at home.

As a result, some manufacturers are reconsidering their weed packaging compliance strategy. Rather than treating regulation as an unwelcome cost, they are realigning their packaging processes to provide safe, attractive product containers that meet stringent regulatory requirements.

Both compliance and marketing influence this decision. In an industry where effective marketing is difficult, customized packaging allows cannabis product manufacturers to give themselves branding space.

Appearance, Features, And Compliance Are All Important Factors To Consider.

Cannabis makers must realize that product packaging can be child-resistant and appealing to the eye. The design element is important because it allows for branding opportunities and helps to ensure consumer compliance, which prevents regulators from enacting even stricter rules in the future.

Rather than reusing weird boxes, glass containers, and medicinal containers, today’s marijuana brands are designing one-of-a-kind packaging that achieves multiple goals at once. Well-designed Packaging Cannabis can play a good role in the success of an entire business if it achieves its objectives in the following areas:

Performance: When it comes to packaging cannabis products, manufacturers have a variety of financial incentives to reduce waste. If properly implemented, the use of readily available, highly reusable materials can result in a long-term net gain.

Compliance: For cannabis producers, regulatory compliance will always be a top priority. No manufacturer can bring a product to market unless it complies with – or, better yet, exceeds – state regulations.

Environmental Sustainability: By using hemp to package cannabis products, some cannabis packaging companies are developing sustainable, common-sense solutions. Paper and reclaimed plastic can also reduce a company’s environmental footprint while providing valuable branding opportunities.

Expense: While some cannabis products may benefit from luxury branding to attract higher-end customers, most marijuana product manufacturers want to find compliant, efficient, and low-cost packaging solutions.

Beauty: Marijuana smokers tend to believe that they are part of a distinct culture. At the marijuana dispensaries, cash register, visually beautiful packaging that reinforces this cultural identity can lead to a product outperforming equally valuable alternatives.

Examples of Packaging For Particular Types Of Products

Examining the states’ regulatory requirements where you want to do business will help you find the best packaging solution for your cannabis business. Although there is no yet another solution, the examples below should assist manufacturers in determining which option is best for their situation and objectives.

Marijuana Flower Packaging: Customized odor-proof containers can significantly impact cannabis flower marketing success. Some growers use child-resistant containers made of customized wood, glass, or even metal to set themselves apart from the competition. These containers must provide ideal moisture and lighting conditions to extend the product’s shelf life.

Purifier and Retrieve Packaging: Vaporizer and extract packaging solutions provide more branding and design innovation opportunities. Experiential packaging is becoming an increasingly important part of the vape consumer’s journey, providing brands with new ways to communicate with customers, often through the lens of luxury packaging and quality.

Edibles Packaging: When it comes to childproof packaging, the edibles industry is most important. Children can be incredibly resourceful when obtaining what they believe to be chocolate or candy, and companies like CRATIV are developing solutions to reduce the risk of accidental ingestion.

Concentrate Packaging: Many concentrate packaging companies are emulating the cosmetics industry in terms of aesthetics. Custom-molded, childproof containers are required when packaging products like hash, wax, crumble and shatter, which are tough to manage in ordinary pharmaceutical containers or bags.

Overview of Weed Packaging and Labeling Laws by the Different States

Staying in compliance with state regulations necessitates proper cannabis labeling and packaging. Cannabis businesses must make certain that their packaging is tamper-proof, childproof, and compliant with local regulations. Regrettably, because laws are constantly changing, businesses are forced to keep up with the constant changes to remain compliant and protect the public’s safety and security.

This state-by-state guide to weed packaging and labeling laws was created to help cannabis businesses understand which regulations they must follow and where they can learn more about their state’s packaging and labeling restrictions. We’ll keep updating this guide as the rules change, but if you have any questions about your state’s laws, please visit the link provided under each state’s breakdown for the complete text of the rules. 

(Except specific differences noted, the same rules apply to flower packaging apply to vaporizer extracts, edibles, and concentrates.)

Alaska: All marijuana products in Alaska must be packaged in an opaque, child-resistant container with a label indicating the amount of THC present.

Colorado: The universal symbol for THC-containing products must be prominently displayed on all packaging in Colorado.

Maine: Marijuana products sold in Maine must list the cultivation facility that grew and harvested the cannabis used to make the product and the product’s net volume and weight.

Maryland: Marijuana producers must package their products in plain, opaque, child-resistant packages, specifically stating some warnings.

Michigan: In Michigan, marijuana products must include a universal THC symbol, as well as the cultivator’s ID number and the product’s relative THC concentration.

Nevada: Nevada’s marijuana packaging laws are stringent and detailed. The state even specifies the thickness of marijuana containers made of plastic.

Oklahoma: In Oklahoma, all marijuana products must include the manufacturer’s name and address, as well as an official batch lot number and the contents’ net quantity.

Advantages for Collaboration and Brand Marketing

One of the really important tasks for cannabis producers to understand is that they are not alone in this. Cannabis packaging companies are collaborating with product developers, cannabis industry designers, and compliance consultants to develop solutions that maximize their products’ viability across state borders.

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